Gracie

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C vs OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C scores 9.4/9.8 vs OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide at 8.6/9.8. Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C wins for hydration.

Head to head

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C
Bobbi Brown

Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C

serumluxury
9.4
VS
OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide
OLIVIAUMMA

Jelly Brightening Serum with Vitamin C and Niacinamide

serumpremium
8.6

Score comparison

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C edges ahead, winning 3 of 5 attributes.

3
1
1
Bobbi Brown wins 3
Tied 1
OLIVIAUMMA wins 1
9.4Bobbi Brown
+0.8vs
8.6OLIVIAUMMA

Scores last verified: July 2026

Attribute battle

Hydration Efficacy

Bobbi Brown WINS
9.2
6.5
Bobbi Brown
OLIVIAUMMA

Irritation Risk

TIE
9.5
9.5
Bobbi Brown
OLIVIAUMMA

Active Ingredient Strength

Bobbi Brown WINS
6.2
4.9
Bobbi Brown
OLIVIAUMMA

Ingredient Transparency

OLIVIAUMMA WINS
8.5
8.8
Bobbi Brown
OLIVIAUMMA

Formulation Safety

Bobbi Brown WINS
9.0
8.0
Bobbi Brown
OLIVIAUMMA

Why Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C comes out ahead

Where Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C really shines is hydration efficacy, scoring 9.2 compared to OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide's 6.5. With Butylene Glycol, Methyl Gluceth-20, and Glycereth-26 in its top ingredients, Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C delivers stronger moisture-binding capability.

Active Ingredient Strength is another area of separation. Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C scores 6.2 here versus 4.9 for OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide. That difference comes down to how each formula is built — the ingredient list tells the story.

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C brings Ascorbyl Glucoside, Tocopheryl Acetate, and Niacinamide as actives, while oLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide relies on Niacinamide, Arginine, and Allantoin. Both approaches have merit, but the positioning and supporting ingredients make the difference.

Best for your skin type

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C is better if you have

  • Sensitive skin — the low-irritation formula keeps things gentle
  • Dry or dehydrated skin that craves moisture, thanks to Butylene Glycol
  • Anyone who prefers clean, well-vetted formulations

OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide is better if you have

  • Sensitive skin — the low-irritation formula keeps things gentle
  • Anyone who prefers clean, well-vetted formulations

Value comparison

At luxury pricing with a score of 9.4, Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C delivers strong value. OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide sits at the premium level with a 8.6 score — the extra cost doesn't translate to better scores here.

Our verdict

✶ Our verdict
+0.8 lead

Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C edges ahead with a slightly stronger formulation, but OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide is still a solid pick.

9.4Bobbi Brown
vs
8.6OLIVIAUMMA

Frequently asked questions

Which is better: Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C or OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide?

Based on ingredient analysis, Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C scores higher overall. See the full score breakdown above for details on each attribute.

Do Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C and OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide share ingredients?

Yes, they share common ingredients. Check the ingredient face-off section above for a detailed comparison.

What's the main difference between Bobbi Brown Vitamin Enriched Smoothing Serum with Niacinamide + Vitamin C and OLIVIAUMMA Jelly Brightening Serum with Vitamin C and Niacinamide?

The key differences are in their active ingredients and formulation approach. Check the attribute battle above for a detailed breakdown.