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Paula's Choice 10% Niacinamide Booster scores 8.3/9.8 and Su:m37 Time Energy Moisturizing Soft Cream scores 8.1/9.8 — a near-tie where your skin type decides the winner.
These two are neck and neck — just 0.2 points apart.
Scores last verified: April 2026
15 unique
7 in common
20 unique
These two serums take different paths to a similar destination. Both formulas include solid hydrating ingredients, and the overall scores reflect that — the gap here is genuinely slim.
Formulation Safety is another area of separation. Paula's Choice 10% Niacinamide Booster scores 9.0 here versus 8.0 for Su:m37 Time Energy Moisturizing Soft Cream. That difference comes down to how each formula is built — the ingredient list tells the story.
Paula's Choice 10% Niacinamide Booster brings Niacinamide, Acetyl Glucosamine, and Ascorbyl Glucoside as actives, while su:m37 Time Energy Moisturizing Soft Cream relies on Bifida Ferment Lysate, Adenosine, and Niacinamide. Both approaches have merit, but the positioning and supporting ingredients make the difference.
Paula's Choice 10% Niacinamide Booster is better if you have
Su:m37 Time Energy Moisturizing Soft Cream is better if you have
At mid-range pricing with a score of 8.3, Paula's Choice 10% Niacinamide Booster delivers strong value. Su:m37 Time Energy Moisturizing Soft Cream sits at the luxury level with a 8.1 score — the extra cost doesn't translate to better scores here.
It's a close call — both products score within 0.3 points of each other. Your choice depends on your specific skin concerns.
Based on ingredient analysis, Paula's Choice 10% Niacinamide Booster scores higher overall. See the full score breakdown above for details on each attribute.
Yes, they share common ingredients. Check the ingredient face-off section above for a detailed comparison.
The key differences are in their active ingredients and formulation approach. Check the attribute battle above for a detailed breakdown.
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© 2026 Gracie. All rights reserved. Data sourced from Open Beauty Facts (ODbL) and EU CosIng.