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Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores 8.7/9.8 and Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid scores 8.5/9.8 — a near-tie where your skin type decides the winner.
These two are neck and neck — just 0.2 points apart.
Scores last verified: June 2026
26 unique
9 in common
39 unique
These two moisturisers take different paths to a similar destination. Both formulas include solid hydrating ingredients, and the overall scores reflect that — the gap here is genuinely slim.
Formulation Safety is another area of separation. Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores 9.0 here versus 8.5 for Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid. That difference comes down to how each formula is built — the ingredient list tells the story.
Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming brings Camellia Japonica Seed Oil, Allantoin, and Adenosine as actives, while murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid relies on Retinol, Ceramide Np, and Solanum Lycopersicum (Tomato) Fruit Extract. Both approaches have merit, but the positioning and supporting ingredients make the difference.
Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming is better if you have
Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid is better if you have
At mid-range pricing with a score of 8.7, Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming delivers strong value. Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid sits at the luxury level with a 8.5 score — the extra cost doesn't translate to better scores here.
It's a close call — both products score within 0.3 points of each other. Your choice depends on your specific skin concerns.
Based on ingredient analysis, Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores higher overall. See the full score breakdown above for details on each attribute.
Yes, they share common ingredients. Check the ingredient face-off section above for a detailed comparison.
The key differences are in their active ingredients and formulation approach. Check the attribute battle above for a detailed breakdown.
Honest skincare intel. No jargon, no gatekeeping — just the ingredients decoded.
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© 2026 Gracie. All rights reserved. Data sourced from Open Beauty Facts (ODbL) and EU CosIng.