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Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming vs Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores 8.8/9.8 vs Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid at 8.5/9.8. Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming wins for active ingredients.

Head to head

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming
Beauty of Joseon

Revive Retinol Firming Moisturizer for Plumping & Firming

moisturisermid-range
8.8
VS
Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid
Murad

Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid

serumluxury
8.5

Score comparison

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming edges ahead, winning 2 of 5 attributes.

2
2
1
Beauty of Joseon wins 2
Tied 2
Murad wins 1
8.8Beauty of Joseon
+0.3vs
8.5Murad

Scores last verified: July 2026

Attribute battle

Hydration Efficacy

TIE
9.6
9.8
Beauty of Joseon
Murad

Irritation Risk

TIE
9.5
9.5
Beauty of Joseon
Murad

Active Ingredient Strength

Murad WINS
4.1
5.1
Beauty of Joseon
Murad

Ingredient Transparency

Beauty of Joseon WINS
8.8
8.5
Beauty of Joseon
Murad

Formulation Safety

Beauty of Joseon WINS
9.0
8.5
Beauty of Joseon
Murad

Why Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming comes out ahead

Where Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming really shines is active ingredient strength, scoring 4.1 compared to Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid's 5.1. Its formula features Camellia Japonica Seed Oil, Allantoin, and Adenosine in high positions, signalling meaningful concentrations.

Formulation Safety is another area of separation. Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores 9.0 here versus 8.5 for Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid. That difference comes down to how each formula is built — the ingredient list tells the story.

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming brings Camellia Japonica Seed Oil, Allantoin, and Adenosine as actives, while murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid relies on Retinol, Ceramide Np, and Solanum Lycopersicum (Tomato) Fruit Extract. Both approaches have merit, but the positioning and supporting ingredients make the difference.

Best for your skin type

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming is better if you have

  • Sensitive skin — the low-irritation formula keeps things gentle
  • Dry or dehydrated skin that craves moisture, thanks to Glycerin
  • Anyone who prefers clean, well-vetted formulations

Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid is better if you have

  • Sensitive skin — the low-irritation formula keeps things gentle
  • Dry or dehydrated skin that craves moisture, thanks to Propanediol
  • Anyone who prefers clean, well-vetted formulations

Value comparison

At mid-range pricing with a score of 8.8, Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming delivers strong value. Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid sits at the luxury level with a 8.5 score — the extra cost doesn't translate to better scores here.

Our verdict

✶ Our verdict
+0.3 lead

Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming edges ahead with a slightly stronger formulation, but Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid is still a solid pick.

8.8Beauty of Joseon
vs
8.5Murad

Frequently asked questions

Which is better: Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming or Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid?

Based on ingredient analysis, Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming scores higher overall. See the full score breakdown above for details on each attribute.

Do Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming and Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid share ingredients?

Yes, they share common ingredients. Check the ingredient face-off section above for a detailed comparison.

What's the main difference between Beauty of Joseon Revive Retinol Firming Moisturizer for Plumping & Firming and Murad Retinol Youth Renewal Firming & Smoothing Serum with Hyaluronic Acid?

The key differences are in their active ingredients and formulation approach. Check the attribute battle above for a detailed breakdown.